Taylor Swift has once again claimed the top spot in Spotify’s annual 2024 Wrapped, solidifying her position as the world’s most-streamed artist for a remarkable second consecutive year. The 34-year-old singer-songwriter, whose career continues to soar to new heights, reached a staggering 26.6 billion streams on the platform, surpassing the likes of The Weeknd, Bad Bunny, Drake, and Billie Eilish, who rounded out the top five.
Swift, who has already accumulated 14 Grammy Awards, was naturally overjoyed by the achievement, sharing her reaction on Instagram Stories. “Top Streamed Artist AND Album on @spotify this year?! You guys are unbelievable,” she wrote, expressing her gratitude and excitement. “What an amazing thing to find out going into our last weekend of eras shows THANK YOU!”
In a year that has seen Swift redefine pop culture through her Eras Tour and an impressive array of releases, the Spotify milestone is yet another testament to her extraordinary global influence. To honor her achievement, Spotify bestowed upon her a special Wrapped badge, a first for the streaming service, making Swift the sole recipient of this unique distinction. Additionally, Spotify fans can now embark on an exclusive Easter egg experience within the app, featuring custom mini animations corresponding to the various eras of her discography.
Taylor Swift’s dominance in 2024 isn’t just limited to her status as the most-streamed artist; her latest album, The Tortured Poets Department (TTPD), also took the crown as the most-streamed album of the year. The album, released in April amidst the frenzy of The Eras Tour, captivated fans worldwide and proved that Swift’s creative brilliance shows no signs of slowing down. With TTPD leading the global charts, the album was followed by HIT ME HARD AND SOFT by Billie Eilish, Short n’ Sweet by Sabrina Carpenter, MAÑANA SERÁ BONITO by Karol G, and eternal sunshine by Ariana Grande in the top five.
Swift’s influence extended beyond the album charts. Her earlier works also continued to make waves, with 1989 (Taylor’s Version) and Lover making it onto the top-streamed albums list for 2024. Despite this dominance, Swift didn’t secure the title for the most-streamed song of the year. That honor went to Sabrina Carpenter’s “Espresso,” with Swift’s own “Cruel Summer” from the 2019 album Lover making an appearance in the top 10 most-streamed songs at No. 9.
While Spotify crowned her the top artist, Swift’s success wasn’t limited to the streaming giant. Just days before her Spotify triumph, she was named Apple Music’s top artist of 2024, with The Tortured Poets Department also landing as the most-streamed album on the platform. Swift took to Instagram once again, thanking her loyal fans for their unwavering support. “Ahhhhhh thank you for listening to my music and TTPD so much!!!!! You, the fans, made The Tortured Poets Department the TOP STREAMED ALBUM of The Year on @applemusic!!!” she wrote in a heartfelt post.
But Swift’s accolades don’t stop there. As 2024 draws to a close, she has also been recognized by Billboard as the second-greatest pop star of the 21st century, just behind Beyoncé, who took the top spot. This recognition further underscores Swift’s undeniable cultural impact and enduring relevance in the music industry.
With her Eras Tour nearing its grand finale in Vancouver on December 8, Swift’s fans are already eagerly awaiting what’s next. As the tour wraps up, Swift’s momentum shows no signs of slowing, with the singer receiving six nominations for the upcoming Grammy Awards, set to take place on February 2, 2025. Her continued success both on the charts and with her fans speaks to her ability to evolve and connect with audiences across generations.
From being named the most-streamed artist on Spotify to releasing a chart-topping album and making history in the industry, Taylor Swift’s 2024 Wrapped highlights her unparalleled influence in the music world. With new projects on the horizon, there’s no telling where her reign will take her next.
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